Monthly Archives: May 2018

New Team Member

Hi, everybody! My name’s Molly and I’ve recently started working with Blink SEO as a Content Specialist. I’ve been working hard and settling in over the last few months, getting used to planning, writing and delivering all kinds of content for our wide variety of clients. Other aspects of my job include keyword research, content [...]

By | 2018-08-16T18:07:14+00:00 May 30th, 2018|Categories: Meet The Team|

Google’s Meta Description Length U-turn

Earlier this month, Google confirmed that the length of meta descriptions – the snippets that appear in the engine’s search results – had been slightly shortened, only five months after increasing them to display upwards of 300 characters. RankRanger’s tracker tool now puts average length of the description snippets at around 160 characters on desktop, [...]

By | 2018-07-19T06:35:10+00:00 May 29th, 2018|Categories: Digital Marketing|

Why Digital Marketing Methodologies Are (Mostly) a Load of Rubbish

This may be something of a controversial statement. However, the digital marketing space is a crowded one and everyone wants to make it known they are different from the rest. In an attempt to convey knowledge and trustworthiness though, there’s a lot of language being used by both agencies and freelancers that is at [...]

By | 2018-07-04T10:01:41+00:00 May 17th, 2018|Categories: Digital Marketing|