Does this sound familiar?
- “Margins are tight and constantly changing”
- “Our range is so big it’s hard to manage”
- “There’s too much data to gain any real insight”
- “We’re worried we may lose out to faster-moving competitors”
Our first working period will focus on research, market analysis and crucial onboarding tasks such as setting up analytics and dashboard reporting.
We’ll also start to acquire essential knowledge such as user personas and buyer journeys. Initial technical reviews and content strategy is also often started at this stage, giving us an excellent platform from which to develop your campaign.
At this point, we begin delivering the core components of the campaign. This might include content, site structure, technical SEO fixes and digital PR plans.
This stage will also include continuous testing and analysis, as we look in further detail at design, user experience, and conversion rate optimisation. The production and testing of core deliverables in this stage will typically be spread across a campaign of at least six months.
Have a problem that Blink can help with? Let us know more about your project below and we’ll be in contact as soon as we can.